清明踏春 复星旅文“超级度假”业绩全线飘红

复星
Apr 07

2026清明小长假,复星旅文旗下多元度假产品迎来踏春客流高峰!人间四月天,全球宾客共赴春日之约,客流、入住率、营收量价齐升,春季度假热度持续攀升。一组数据,带你看懂这份春日成绩单。

  [ 超级度假村 ] 

全球热销 中国领涨

Club Med地中海俱乐部

入境游收入同比+505%,出境游收入同比+70%

国内度假村(丽江&桂林)收入同比+111%

Club Med地中海邻境&白日方舟

6大度假村总收入同比+38%

入住率同比+23%,满房14天,较去年翻一番

  [ 超级度假区 ] 

多元场景引爆春日客流

太仓阿尔卑斯国际度假区 春日冰雪度假爆火

度假区客流量同比+80%

度假区营业额同比+30%

三亚·亚特兰蒂斯海岛游热度再攀新高

度假区总收入同比+30%

酒店平均入住率同比+11%,平均房价同比+22%

雪山下的四月天 丽江地中海国际度假区客流破万

度假区累计接待游客近11,000人次

Club Med地中海俱乐部·丽江度假村平均入住率97%+,平均房价同比+14%

2026,春意正燃。从城市到海岛,从冰雪到山野,复星旅文旗下超级度假村和超级度假区产品矩阵的全域联动引流模式,正持续领跑度假场景体验。五一假期预订现已火热开启,期待共赴下一段美好旅程!

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