阿里筹备“出海”闭门会:99家头部品牌受邀

证券日报
Apr 10

  本报讯 4月10日记者获悉,阿里旗下跨境电商平台速卖通筹备4月15日在深圳举办一场闭门的品牌峰会。峰会仅对头部品牌高管实行严格定向邀请,不接受公开报名。包括小米、追觅等在内的99家品牌获邀,为严控规模已停止发放邀请函。

  据悉,演讲嘉宾半数来自海外,包括海外联盟代表、海外物流商代表、百万粉丝海外网红等,为中国品牌提供最真实的市场洞察。到场品牌的海外销售额合计超万亿元。

  公开信息显示,继去年推出“超级品牌出海计划”、用一半成本挑战亚马逊后,速卖通持续发力品牌合作,推出定制化的深度“出海”方案和战略级项目,意在为更多中国品牌、尤其是天猫品牌打造“出海”新主场。

(文章来源:证券日报)

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