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　　新浪科技讯 4月29日下午消息，叮咚买菜发布五一生鲜消费趋势观察。数据显示，今年五一期间，出游消费与宅家消费“双场景”特征进一步强化，围绕露营、踏青的即食健康肉制品、休闲卤味，以及宅家一人食场景下的品类均呈现明显增长。

　　叮咚买菜表示，伴随气温渐升，HPP果汁健康消费趋势进一步凸显。五一期间，鲜榨西瓜汁、红富士苹果汁为代表的清爽无添加HPP饮品预计环比增长超20%。

　　4月18日，绝味系列卤味上线叮咚买菜，这也是绝味产品首次在即时零售平台上架销售。

　　目前，绝味、周黑鸭、煌上煌、紫燕四大卤味品牌已全部在叮咚买菜上线。叮咚买菜预计，五一假期期间卤味产品的整体销售环比节前一周将有超40%的增长。

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