5月14日金融一线消息，凯度集团今日发布《2026凯度BrandZ最具价值全球品牌100强》榜单及分析报告。报告显示，2026年全球百强品牌的总价值达到13.1万亿美元，同比增长22%，品牌增长正进入新一轮加速周期。
此次共有13个中国品牌上榜，较去年（12个）进一步增加，品牌价值同比平均增长32%，显著高于全球平均水平，持续彰显中国品牌的创新活力与全球竞争力。
银行业方面，中国工商银行品牌价值同比大幅增长49%，以505.13亿美元的品牌价值位列第57位，较去年上升15位；中国农业银行品牌价值同比大幅增长54%，以363.32亿美元的品牌价值位列第76位，较去年上升17位；中国建设银行以303亿美元的品牌价值重返百强榜，位列第85位。
保险业中，中国平安以超372亿美元的品牌价值蝉联全球保险业品牌价值第一位，品牌价值同比大幅增长41%，位列全球品牌价值百强榜第71位，较去年上升13位；中国人寿以超297亿美元的品牌价值重返百强榜，位列第87位。
责任编辑：李琳琳
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