大摩发表研究报告,指李宁(02331.HK) 与金州勇士队球星史堤芬居里(Steph Curry)签署了长期代言合约,并与Curry Brand建立合作伙伴关系,范围涵盖篮球、高尔夫及生活方式产品 。该行认为,若李宁今年能实现高单位数的收入增长目标,签约Curry及Curry Brand将被视为明确的战略正面因素,并可提振投资情绪。报告提到,Curry Brand计划随时间签下更多运动员,大摩认为...
Source Link大摩发表研究报告,指李宁(02331.HK) 与金州勇士队球星史堤芬居里(Steph Curry)签署了长期代言合约,并与Curry Brand建立合作伙伴关系,范围涵盖篮球、高尔夫及生活方式产品 。该行认为,若李宁今年能实现高单位数的收入增长目标,签约Curry及Curry Brand将被视为明确的战略正面因素,并可提振投资情绪。报告提到,Curry Brand计划随时间签下更多运动员,大摩认为...
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