《大行》摩通:李宁(02331.HK)与居里长期合作成品牌资产催化剂 维持“增持”评级

阿斯达克财经
Jun 03

摩根大通发表研究报告指,李宁(02331.HK) 于6月2日宣布与四届NBA总冠军及两届NBA常规赛最有价值球员(MVP)史提芬居里(Stephen Curry)以及Curry品牌达成长期合作关系。该行认为,这次合作标志着中国品牌与全球一线NBA球星之间的里程碑式协作,预期将为李宁的品牌资产、产品供应及海外扩张带来正面效益。摩根大通补充指,虽然这项合作可能需要时间才能开花结果,且执行力是关键因素,...

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