“等等党”等来了涨价通知 终端市场涨声一片

智通财经
6 hours ago
【“等等党”等来了涨价通知 终端市场涨声一片】往年此时,华强北的品牌柜台上,旧款手机、平板早已进入打折清仓节奏,为秋季新品腾地。但今年6月,“等等党”们等来的不是降价,而是涨价通知。 6月25日,苹果宣布上调Mac、iPad及家居设备价格。目前,苹果官网相关产品已更新价格。MacBook Neo起售价从599美元升至699美元,MacBook Air从1099美元升至1299美元,14英寸入门款MacBook Pro从1699美元升至1999美元;平板方面,11英寸iPad Pro从999美元升至1199美元,iPad Air从599美元升至749美元。 苹果的调价并非个例。近日,记者走访深圳华强北发现,在存储价格持续高位运行背景下,终端市场已“涨”声一片,而品牌厂商的应对策略也正在发生变化。

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