本次盈利修复并非依赖短期费用收缩,而是经营模型系统性优化的成果。上半年,百果园持续深化 AI 技术在经营全链路的落地应用,智能订货系统、门店盈利诊断系统与果品知识大模型等数字化工具加速铺开,有效提升了订货准确率、门店运营效率与供应链周转效率,从源头降低果品损耗与运营成本。与此同时,公司持续优化门店网络布局与产品结构,强化费用精细化管控,多维度推动整体盈利能力稳步回升。
在主业修复的基础上,百果园依托深耕行业二十余年的全链路供应链优势,全面推进供应链开放战略,积极拓展 B 端新客户;同时稳步探索 “水果 + 零食”、社区鲜食零售等新业态与新店型,为收入与利润增长持续注入增量空间。
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