当收并购成为行业趋势,柠季汪洁:消费品牌的下半场,拼的是系统整合

时代财经
Jul 30

过去一年,消费行业掀起收并购浪潮。2025年末,博裕投资与星巴克、CPE源峰与汉堡王相继成立合资企业;今年6月,百胜中国则宣布收购必胜客品牌在中国内地的所有权。  从国际品牌的追赶者到收并购方,中国本土力量已行至新阶段,而面向未来,中国消费品牌也亟需生长出新的能力。  以好奇洞见趋势,以思想共探前路。7月30日,广东时代传媒集团以“天生好奇”为主题,在北京主办“时代财经·未来趋势大会”。大会活动...

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