近年来,中国潮玩在全球持续升温,却很少有人留意到,国内一众潮玩头部品牌全都扎根在北京市朝阳区。这里不仅是潮玩企业集聚地,更形成了覆盖IP孵化、内容创作、商业运营、消费体验全链条的完整产业生态,不断诠释和丰富着潮玩产业的发展内涵。最初货架上的小摆件,如今已成长为推动区域文化创新与消费增长的新引擎。 提起中国潮玩,泡泡玛特、52TOYS、奇梦岛等品牌耳熟能详。将它们的企业总部在地图上一一标注,会发现...
Source Link近年来,中国潮玩在全球持续升温,却很少有人留意到,国内一众潮玩头部品牌全都扎根在北京市朝阳区。这里不仅是潮玩企业集聚地,更形成了覆盖IP孵化、内容创作、商业运营、消费体验全链条的完整产业生态,不断诠释和丰富着潮玩产业的发展内涵。最初货架上的小摆件,如今已成长为推动区域文化创新与消费增长的新引擎。 提起中国潮玩,泡泡玛特、52TOYS、奇梦岛等品牌耳熟能详。将它们的企业总部在地图上一一标注,会发现...
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