根据Omdia最新研究,第二季中东地区(不含土耳其)智能手机出货量按年下降19%,降至1,060万部,创下自2025年第四季以来最大的单季跌幅。价格上涨、供应受限以及地缘政治不确定性,促使厂商更加注重提升产品价值和盈利能力,而非单纯追求出货量增长。同时,随着消费者信心走弱,中东地区零售商也采取更加谨慎的库存管理策略。三星以39%的市场份额继续保持市场领先地位。尽管出货量按年下降7%,但三星通过兼顾...
Source Link根据Omdia最新研究,第二季中东地区(不含土耳其)智能手机出货量按年下降19%,降至1,060万部,创下自2025年第四季以来最大的单季跌幅。价格上涨、供应受限以及地缘政治不确定性,促使厂商更加注重提升产品价值和盈利能力,而非单纯追求出货量增长。同时,随着消费者信心走弱,中东地区零售商也采取更加谨慎的库存管理策略。三星以39%的市场份额继续保持市场领先地位。尽管出货量按年下降7%,但三星通过兼顾...
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