徐洁云:小米将以人车家全生态阵容参加IFA展,是米家品牌正式规模入欧的起点

新浪科技
Aug 19

  新浪科技讯 8月19日上午消息,小米集团董事长特别助理、战略市场部副总经理徐洁云近日在微博上表示,9月在德国举办的IFA展,小米会以人车家全生态完整阵容参加。届时,将是MIJIA品牌正式规模入欧的起点。

  此前,小米集团总裁卢伟冰也在Q2财报业绩电话会上透露,9月4日,小米“人车家全生态”将首次亮相德国柏林国际电子消费品展览会(IFA)。小米旗下米家品牌也将在IFA上正式亮相,包括小米大家电等众多产品,将正式规模化进入欧洲。

  据悉,今年正值米家品牌十周年,截至目前,米家已覆盖超130个品类、2000多个SKU,服务全球1.1亿用户。

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