走过12年的京东超市,在日用百货这个最拥挤的赛道里亮出了新打法。 9月3日,京东集团副总裁、京东零售大商超事业群总裁牛英华宣布,京东超市将与品牌商家实行产品共创、用户共创、渠道共创、效率共创四大增长新战略。 这个新打法背后,日用百货已经成长为京东商品收入的重要增长引擎,而京东超市面临的竞争格局也从12年前与天猫超市双强对决,变成与美团、拼多多、抖音以及线下折扣店“多军混战”。 亮出共创牌 ...
Source Link走过12年的京东超市,在日用百货这个最拥挤的赛道里亮出了新打法。 9月3日,京东集团副总裁、京东零售大商超事业群总裁牛英华宣布,京东超市将与品牌商家实行产品共创、用户共创、渠道共创、效率共创四大增长新战略。 这个新打法背后,日用百货已经成长为京东商品收入的重要增长引擎,而京东超市面临的竞争格局也从12年前与天猫超市双强对决,变成与美团、拼多多、抖音以及线下折扣店“多军混战”。 亮出共创牌 ...
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