政策与业绩共振!阅文集团放量大涨近14%,“AI+微短剧”商业化落地加速

格隆汇
Sep 04

9月4日,政策与基本面形成强共振,港股市场阅文集团(0772.HK)今日盘中拉升,放量大涨近14%,报22.88港元,截至目前成交额放大至近3亿港元。

政策利好发力:9月2日,国家广播电视总局电视剧司主办的网络故事片创作座谈会召开。会议要求坚持科技赋能,合理运用AI等新技术,使其成为创作工具和创作伙伴,助力行业提质增效。

AI漫剧成绩亮眼:阅文2026年中期业绩显示,上半年阅文短剧与AI漫剧等新赛道收入突破4.3亿元,同比大幅增长230%。技术加持大幅降低了中腰部IP的可视化成本,产能释放预期强劲。

标杆项目落地:阅文联手艺画开天启动《赛博英雄传》AI精品长番项目,成为行业首个由网文IP正版授权、传统动画厂牌与AI生成技术深度融合的精品长篇番剧企划,标志着AI动画向工业化精品制作迈出关键一步。

分析指出,在政策指引、业绩验证与重磅标杆项目的多重驱动下,“AI+短剧/漫剧”商业化落地加速,推动阅文价值重估。

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