“千店千面”加速落地 星巴克新一代旗舰店落地北京SKP

北京商报
8 hours ago

9月16日,星巴克中国新一代旗舰店星巴克臻选星意坊正式落地北京SKP。据介绍,作为“千店千面”战略在商业地标场景的最新实践,星意坊提供臻选咖啡、意式甜品、“米兰颂”SKP限定商品及全国首秀的“全球灵感系列”礼品。  据介绍,今年4月,随着星巴克全球与博裕投资战略合作正式开启,星巴克中国迈入全新发展阶段,星巴克正持续推进高质量的场景化拓店策略。从顾客需求出发,星巴克通过商业地标、下沉市场、文旅文化和...

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