小米集团-W午后逆市升近2% 花旗指小米18 Pro系列强化高端化策略及性价比定位

新浪港股
Sep 24
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  小米集团-W(01810)午后逆市升近2%,截至发稿,股价上涨1.53%,报26.58港元,成交额17.16亿港元。

  9月23日晚,小米秋季新品发布会如期举行,本次发布小米18 Pro和小米18 Pro Max两款机型,售价分别为5999元及6999元起,定位双尺寸影像科技旗舰,号称数字系列史上最大升级。花旗认为,此次发布强化了小米的高端化策略及性价比定位,下一步催化剂是出货数据及今年第三季业绩。该行指出,18 Pro系列起售价较17系列显著上调,符合小米扩大高端市场份额的策略。

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