彭博社马克·古尔曼昨日透露，苹果近日裁掉了Apple Fitness+部门的少量员工。
古尔曼表示：“Fitness+ 组织内部普遍认为，苹果将在未来数月或数年实施更严厉的成本削减措施，同步推进其他重大变革。”
据IT之家了解，苹果于2020年推出Apple Fitness+订阅服务，定价9.99美元（现汇率约合67元人民币）/月，提供健身指导、冥想视频服务，用户可在iPad、iPhone和 Apple TV上订阅该服务并观看点播视频，同时使用Apple Watch记录运动数据。
古尔曼曾在此前认为，Apple Fitness+是苹果最薄弱的数字产品之一，用户流失率较高，营收贡献有限。尽管如此，Fitness+仍拥有一部分忠实用户，使得苹果难以轻易放弃该业务。
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