LVMH Should Consider Its Pricing

Dow Jones
Oct 13

1652 GMT - LVMH would do well to make some of its luxury products more affordable, analysts at Bernstein write in a note. The French luxury-goods giant booked a slowdown in sales growth for the third quarter, led by a fall in sales at the core fashion division. The group should act on its price-mix in order to make its core products more affordable to the "broader consumer audience" targeted by brands like Louis Vuitton, Bernstein says.

 

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