On November 17, new consumer concept stocks in Hong Kong stocks generally rose. Pop Mart's stock price rose by more than 3%, rising sharply to HK $223 during the session. It is reported that Sony will cooperate with Pop Mart to develop a film project with the theme of Labubu. The project is in its early stages, and the relevant agreement was signed this week. The specific production details have not yet been determined. Pop Mart declined to comment on this response.